EARTH ISLAND

EARTH ISLAND HAS EMERGED FROM EXPLORATIONS OF INDONESIA THROUGH OCEAN CULTURE. SURFING CONNECTS NOT ONLY WITH THE WAVES AND CURRENTS OF THE ARCHIPELAGO, BUT ALSO ITS MANY EXPRESSIONS OF TRADITION, LANDSCAPE AND COMMUNITY. 

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THE IDEA THAT WE ARE ONE WITH NATURE IS REFLECTED IN OUR COMMITMENT TO CREATING PRODUCTS AND TELLING STORIES THAT CELEBRATE HER INTELLIGENCE, DIVERSITY AND, AT TIMES, HER FRAGILITY. WE EXIST TO SERVE PEOPLE AND THE PLANET – MUCH LIKE WATER, IN MANY WAYS.

NATURE LIES AT THE HEART OF EVERYTHING THEY DO AT EARTH ISLAND, INCLUDING THEIR PRODUCTION METHODS. 

THEY USE ORGANIC TEXTILES WHEREVER POSSIBLE AND WORK WITH A NATURAL DYING HOUSE IN BALI, INDONESIA, TO COLOUR THEM USING PLANTS. THE IDEA BEHIND THIS IS TO REMOVE MASS-PRODUCTION, TOXINS AND SYNTHETICS FROM THE EQUATION, PROMOTING HEALTH INSTEAD OF HARM.

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I was asked to help create content for Earth Island's social media, and shape it within their strong identity.